Copywriting is an important part of any business. It can help to create a memorable brand, attract new customers, and increase sales.
Copywriters also play an important role in marketing campaigns. They work with clients to develop creative copy that promotes their products and services across all platforms (web, print, radio).
This ensures that the message is reaching as many people as possible and boosting ROI (return on investment) for both the client and the copywriter.
Using persuasive language to attract customers is an absolutely essential skill to have as all businesses are going digital.
You as an individual freelancer or agency owner can benefit a company by writing copy on their website, landing pages, videos and blogs and can monetise your skill.
History of Copywriting
Traditionally, copywriting has always been done by individuals and teams themselves.
Over time, Copywriters have become increasingly creative to make their clients’ products stand out from the competition. They may use strange language or humour in an attempt to grab a customer’s attention.
In addition to well-written text, Copywriters may also rely on graphics and animation to help explain their points more clearly.
This was the traditional way of writing copy. And let’s be honest, coming up with creative ideas of content isn’t always the easy thing to do.
Copywriting can be difficult – even for the best copywriters. And, unfortunately, many writers experience writer’s block at some point in their career.
Tips for overcoming writer’s block:
1) Take time to reflect on what you know about your topic. This will help jog your memory and provide you with the basics of information you’ll need for your piece.
2) Break up your work into small manageable tasks – this way, you won’t feel overwhelmed or stressed when it comes time to start typing.
3) Find someone who will critique and feedback your draft – this will help ensure that your content is effective and error-free (not to mention helpful!).
The best part is, we don’t even need tips to overcome writer’s block now, Artificial Intelligence will just get rid of it for us.
Let me show you how, just keep reading on below!
Importance of Artificial Intelligence in 2022
The importance of artificial intelligence (AI) has been increasing steadily over the past few years as businesses have started to adopt AI technologies to automate various tasks and processes.
AI is expected to play an even more important role in the coming years, as new and more powerful AI technologies are developed.
In 2023, AI is expected to be used extensively in various industries, including healthcare, finance, manufacturing, and transportation.
AI is also expected to help businesses automate tasks that are currently performed by humans, such as customer service, data entry, and sales.
Copywriters who are able to embrace this technology and adopt automation tools will be in a stronger position than those who do not.
Is Automation the Future of Copywriting?
Copywriting is changing. The traditional way of writing copy that relies on human experts to craft the perfect words and phrases is going to be replaced by Artificial Intelligence (AI).
Why?
Because AI can do a great job at understanding complex topics and creating engaging content that will reach your target audience.
AI content generation tools like Jasper AI can help copywriters scale their business by automating the tasks of content creation.
In fact, many firms are already using AI to help them write marketing copy, social media posts, and other types of content.
Benefits of automation of copywriting
There are several benefits to using AI in this way:
- Extremely Fast Copy: AI can generate content extremely quickly, which can save you a lot of time and money. In addition, this type of automation can help you circumvent any potential copywriting delays.
- Increased accuracy – Thanks to natural language processing (NLP), AI can understand complex topics quickly without error. This means your articles will be more reliable – no matter how detailed they get
- Easier time management – Sincecopywriting doesn’t require as much manual effort from you or your team members, you’ll have more time left over to focus on other tasks important to your business…like growing revenue!
- Increased customization: AI can customize copy to the specific needs of a business or individual.
Using Jasper AI to Automate Copywriting
Jasper AI is an AI content generation tool that allows you to automate the task of copywriting.
Jasper AI uses GPT-3 to automate the task of copywriting. GPT-3 is a natural language processing tool that enables you to generate text from data sources, including web search results, article snippets, and other online resources.
Copywriters can use Jasper AI to:
– Research a topic for an article or blog post (Using Surfer SEO integrated with the app)
– Write content using a pre-formatted template
– Edit and proofread text using natural language processing (NLP) technology
The best part is, all the content that is being written by jasper is free of plagiarism!
Huge Bonus right?
Well, let me give you an even bigger bonus!
Here are 10,000 words for FREE to try and test Jasper for whatever purpose that you require.
This may be to ease up and speed up copywriting or even write remarkable long-form content like blog posts really fast.
If you want to see a demo on how Jasper AI works, then click here.
Do comment below your thoughts on Jasper AI once you have used it using the comments box below!